Sweet Dreams

Well Being

Our top quality, popular Well Being collection is the star in the Sweet Dreams range.

Chosen for their natural, health-promoting qualities, our beautiful Well Being beds take special care of sleep.

For 2011, we have updated the bases of all five models. To reflect the new look, we’ve updated the fabrics and model names too. However, each bed still features its own good-for-health characteristics.

All five beds are the epitome of comfort, with their combination of pocket springs and memory foam. They can all be bought in ottoman style, for accessible storage, or with drawers.

Coolzone is the name of our new zoned spring bed, complete with CoolMax ® cover. The bed has five alternate zones, providing extra support to neck and shoulders, lower back and hips, and lower legs. Those who like the firmness of an ortho bed will be attracted to Coolzone.

With Well Being, discerning customers who want the best beds discover added value.

Moonflower

Moonflower. Our exquisite collection of luxury beds with excellence the signature factor that lights up the range.

For the first time Moonflower forms part of the main Sweet Dreams collection as we bring all our ranges together in 2010 for your convenience.

To celebrate, we have four entirely new divans; a capsule collection of true quality. All four Moonflower models feature an extraordinary element to their cover which makes them stand out from the crowd. Their internal specifications are also very appealing, and the mattresses are superbly complemented by the new Moonflower base, rich in micro quilting.

Moonflower. As always, a special, asp rational collection, aimed at lovers of luxury.

Sleepzone

sleep in your own space.

Sleepzone® is Sweet Dreams own, purpose-designed spring system for individual sleeping comfort. Two partners can sleep cosily together without unintentionally invading one another’s space – a great idea, especially where one partner is heavier than the other.

Sleepzone® is made by interlacing our springs head-to-toe, instead of across the width of the bed, promoting the stability of the springs in columns rather than rows. This works perfectly to evenly distribute the weight of both sleepers and to keep them cool and comfortably separate.

The Sleepzone® collection is at the luxury end of our range, with high spring counts. All our Sleepzone® beds feature the exclusive Sweet Dreams spring unit, complete with framed edges. Sprung edge bases, platform tops or ottoman storage units are options on almost every bed.

For 2010, we’ve made hardly any changes to the range as our combination of modern fabrics and excellent spring specifications has met with approval. Look out for Manhattan, a pillow top model, the only new addition to this superb, trademark collection.

Pocket Spring

Nestling in their own fabric pocket, pocket springs confer maximum support and stability. It’s the classic approach to comfort, and here at Sweet Dreams, we do it with style.

For 2011, the collection is little changed. We think you’ll like our new models; Latex Dream, Lullatex and Alexandria.

Mattresses with high loft microquilting, knitted covers and pillowtops sit side by side with tufted damask models and even an ortho bed, Erin.
We do our best to cater to all tastes, from the traditional Avalon, with its lovely
gold cover and British wool filling, to our latex models. The latex we use has an open cell structure to manage body heat, addressing one of the regular
concerns over alternative filling memory foam. It’s also antibacterial, resisting mildew and dust mites. Best of all, latex is invitingly soft while providing firm
support at the core – great for backs and for circulation.

The Pocket Spring collection. Beautiful, indulgent. When only the best will do.

Latex Dream

Lullatex 1200

Alexandria

Avalon 1500

Organic Cotton

Silk 1200

Mayfair 1000

Erin Ortho

Amelia

Natures's Fresh

A brand new, exciting collection of beds with a fresh natural fragrance imbued in each mattress cover.

Our sense of smell is powerful, evoking times and places with a memory so intense it sometimes takes our breath away. Aromatherapy has long drawn on this natural facility in order to help us relax, or to combat neuralgia. Now, with Nature’s Fresh, delicately scented beds offer their own gentle therapy, aiding refreshing sleep, promoting pleasant wakening.

How does the technology work? Invisible, long-lasting microcapsules in the mattress cover contain the fragrance. They gradually release their scent whenever they’re subjected to pressure – such as when someone lies on the bed.

nature: delicious aromas from the natural world enhance our sleep
art: invisible microcapsules slowly release their delicate scent

Vanilla

Lavender

Camomile

Aromatherapy

Comfort

For versatility and breadth of range, the Sweet Dreams Comfort collection is unrivalled. Fantastic value underlies generous specifications and uncompromising good looks.

Once again, the latest collection is full of best-selling models. New Virgo, with its
anti-allergenic qualities and knitted cover, complements Lupin, our popular non-allergenic tufted bed. Other big favourites include Orion, a high-loft microquilted
divan, and Andromeda with its double-decker spring system.

Ottoman units for accessible storage are an option on almost all our Comfort models.

A further option is our new Duo visitor bed base. Those who can’t find the space for an extra single bed or sofabed will find this pull-out bed very useful. Supporting legs extend to raise the visitor bed to the same height as the main mattress.

As always, there’s something here for everyone.
Comfort, a collection that lives up to its name.

Virgo

Andromeda

Orion

Lupin

Comet

Star

Pluto

Ortho

For many people, true comfort comes with a firm mattress.

At Sweet Dreams, we’ve developed a distinctive range to bring you choice teamed with quality. All our Ortho beds feature a framed 12.5 gauge high tensile bonnell spring unit for strong support.

Once again, our top models in this essential collection are Memory Ortho, with its memory foam and spring combination, and Glenville, a stunning high-loft microquilted model.

For 2011, we’ve changed only one bed. The smart new Crucible replaces the Checkmate. However, we’re offering our new Duo visitor bed option on several Ortho models. For convenience and practicality, the visitor platform takes the same size mattress as the main bed, and has legs so it extends to the same height.

Ottoman bases also continue to be offered on most Ortho divans, so there’s a choice of storage option, too.

Glenville

Crucible

Memory Ortho

Imperial

Trafalgar

Monaco

Plaza

Carousel

Adjustable

Adjustable beds are now a must-have in any serious bed retailer’s range.

Adjustable beds are being sought after not only by the immobile and the
elderly, but by the young and fashionable, with their flexible lifestyles and aspirations to sheer comfort.

Our range perfectly caters to diverse buyers. We have Viscomatic, an all-foam bed, to work in harmony with the sleeper’s body. Then there’s the pocket spring
Supreme and the supersoft Dreamatic. All three beds feature a superb
five-action motion.

For the base, choose from a standard platform with castors, or a deluxe
wooden leg. Nor do the options end there; for the upholstery finish, choose from elegant damask, faux suede (three colours) or chenille (two colours).

Together with the three mattress options this is adjustable at its most versatile.

Supreme

Dreamatic

Viscomatic

Clayton

The baseline for British brilliance
A very useful collection of upholstered divan bases, aimed at customers who like the soft and stylish look – and who might also have a need for storage.

For 2011, we've introduced an attractive leg base for a different look.

Upholstery finishes
• chenille
• faux suede
• leather look
• damask

Leather Look

Faux Suede

Chenille

Revive

Revive your tired body with an ultra-comfy foam mattress, vacuum-packed to carry home

Headboards

The Sweet Dreams headboard collection offers a great choice to complement any style of bed and bedroom. Contemporary, traditional or classic chic, we have it for you.

Floor-Standing
A brand new collection of fabulous floor-standing headboards. Like all our upholstered headboards, they’re made here in the UK.
Choose from our new range of gorgeous fabric designs. Each one comes in a
variety of attractive colourways to match your bedroom look.
All the floor-standing headboards are available in three widths: 120cm, 135cm and 150cm.

Upholstered
Your favourite styles and fabric finishes are showcased in our 2011 collection.
Choose from luxurious leather-look, printed fabric, chenille,velour, faux suede, weave and – to match a selection of our divans – damask.
All our upholstered headboard styles can be ordered in any of these finishes.
For our full selection of fabrics and colours please see the Sweet Dreams upholstery swatch.

Metal and Pine
All models feature rounded safety edges.
We use superior timber from managed forests in our hand-crafted, solid pine headboards. We’re confident they’ll provide you with years of robust use.
While many come in an antique pine finish, white is also a strong seller, as exemplified by our Moon and Planet headboards.
For glittering stars with a different appeal, see our gleaming metal headboards. All three are made from tough, tubular steel.

Accessories to enlarge on the bedroom story are always welcome. Here, we’ve collected together essential add-ons like scatter cushions, duvets and pillows.